Attracting the best talent to the maritime tech sector

Lloyd’s Register

Part of a globally renowned institution with over 250 years of service to the maritime industry, a targeted recruitment web site highlighting careers within the LR marine tech divisions.

In the competitive tech sector it’s important to attract the right talent. I worked with a third party agency to design an identity and brand look and feel, to be implemented on a web site and rolled across targeted social media platforms.

PROJECTS

Brand identity
Web design
Direct response video for socials

In addition to the main identity I designed the overall brand look and feel including colour palette and brand assets. Using this style guide I designed the microsite for use on laptop and mobile.

I designed and produced a promotional animation for the launch across social media platforms.

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